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‘Be Proud’ Winning Edge Magazine

Rob Barham, Chief Executive, TACK International is adamant that every salesperson should respect his role…

Life as a salesperson can be exciting and challenging. We work in partnership with customers to develop relationships. Yet, how many of us can say without personal embarrassment and fear of being stereotyped that we are proud to be working in sales?

The Americans seem proud of the sales profession, yet here in the UK we appear to be ashamed. This is because we do not vocalise the pivotal role sales plays in the business environment and how exciting and unique a position it is linking businesses with consumers.

Rob goes on to discuss how sales is the foundation of the company and contributes to economic growth. The sales profession has created a negative name for itself in the past but the new sales philosophy of understanding and interpreting clients needs elevates sales to concentrate on quality and consultative customer service.

Download pdf of full article


Dated: Sep 2004

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