Helen Parton’s special feature in Call Centre Focus profiles Cheshire Building Society and how training with TACK has aided them with their change management of customer services, a key area of their business.
The feature tells the story of how the Cheshire met the challenge of expanding and migrating their customer service to a telephone advice centre while maintaining a very personalised service for its customers. The Cheshire's team members cite examples of the success and some of the unexpected benefits of the training programme which include:
This article is relevant to anyone facing the challenge of offering a personalised customer service - cost effectively. Managers and supervisors of internal sales teams and customer service people as well as those responsible for change management programmes involving customer facing personnel will find this of value.